Wednesday, December 17, 2008

MediaNews execs speak out, stating the obvious

"MediaNews Sees Bad Timing on Newspapers, Not Bad Bet..." reads a NY Times headline.

Really? Bad timing? Hmmm ... That's an interesting way to put it.

MediaNews has not had a good year. But then again, neither has Tribune, McClatchy, Gannett ... the list goes on ...

And like this country's president, newspaper execs seem to be allowing sobered introspective reflections to slip from their usually mum lips.

Exhibit A:
Many current and former Mercury News executives say that a lack of investment by Knight Ridder and MediaNews have given the paper a fairly ordinary Web site that has been slow to adopt practices that keep readers coming back many times a day, like publishing articles online well before they appear in print, updating them frequently, blogging and posting videos.
For real? Really? Hmmm ... so how long have executives held that opinion? Is this a recent epiphany?

... I'll go out on a limb and assume that said executives are preparing to invest in these "ordinary Web sites that have been slow to adopt practices that keeps readers coming back" ... right? Right.


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Posted by Aaron Morrison at 9:06 AM | link

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