Thursday, July 12, 2007

I Am The Expert... Oh Snap, I'm the Expert....

When it comes to urban coverage, I'm the decider.

Just when I was feeling that my youth and my affinity for all things hip-hop made me somewhat of a misfit in my shop (not to mention the technicolor hoodies and hoop earrings worn during the overnight shift), someone noticed that those very traits would make me a suitable fill-in urban entertainment reporter.

That and the fact I'm the only one who seems to know who Lupe Fiasco is.

So while the veteran is out, I'm in his seat (literally, sitting in his chair), deciding what my shop will cover in terms of hip-hop music, urban television and the antics of professional football players.

The latter of which has given the chance to explain the concept of "making it rain" to otherwise-uninformed co-workers.

And I'm enjoying it, thoroughly. I mean, how cool is it to be able to watch the BET Awards and write about it? The only thing cooler would be actually getting sent to L.A. for the show.

Oh, Marcus. How I envy you.

But as fun as it is to write about some of the stars I follow the most (including -- you guessed it -- Beyonce!), there's an added heft of responsibility on my end.

While I'm sitting in this comfy chair, putting this script together and having all this fun,, I have to be careful. Extra careful. I am the exprert, and that means people trust my expertise. For someone still in the infancy (okay toddler) stages of her career, this is new. What I put out represents how my shop approaches black entertainment. I must avoid corrections at all costs, lest radio stations across the country start questioning my street cred.


I gotta make sure to show that my shop is in touch. That we're down. That know what's up.

Basically, I have to represent.

That shouldn't be too hard, right?

Posted by Veronica Marché at 3:38 PM | link

Read or Post a Comment

Oh, to speak with authority!

At least this time you have a clue about what the hell you're supposed to sound so knowledgable about.

Ever tried sounding like you know what a millage rate is at 24?

And the phrase "superceding indictment" isn't exactly something that you pick up on first reference, but I've had to decipher more than my fair share of court documents as if I'd been going to law school after work.

So my advice to you is: Own it. Don't screw it up. You have what it takes, or you wouldn't have gotten this far.

Posted by Anonymous hizzle @ 5:02 PM, July 12, 2007 #

They didn't know who Lupe Fiasco was!?!? Tell them they should be drawn and quarter for not being aware of my future husband.

You got this Yellow Cake!! Show 'em what ya got!!

Posted by Blogger Vdizzle @ 7:00 PM, July 13, 2007 #
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